Suchmaschinen-Marketing (SEO, SEA) -

18. May 2022

Media planning

When you work in the advertising industry, you always stumble across the word media planning. But what does media planning really mean? When the customer says please put this online, they usually mean their own platform (website) as well as external platforms such as Facebook, Instagram, Pinterest, etc.

22. October 2019

Respect

Why is it important to show current information on your own platform? Why not just run a Google Adwords, Facebook, Instagram or Pinterest campaign? We create credibility through all channels, but our heart always remains the website.

27. March 2019

The message

The meaning of the word does count. Because every word has meaning. This meaning is accompanied by a context. This lets classical, rock or pop music play in the background. But are we talking to an old lady or a young woman? A beautiful piano player or a good politician. Each one his and me mine, that’s what it’s all about.

21. October 2018

Content

Based on an older appearance, the user can guess that movement has visited the company, but clear communication is recommended. Google has no idea, Google knows.

7. October 2018

Connections

The connection and linking of different providers for domains, email and hosting services can lead to a loss of speed. Running a shop is all the more delicate.

19. April 2018

E-Day

The E-Day is organized annually by the Austrian Chamber of Commerce. The event deals with current topics and contains a wealth of ideas for a wide variety of industries.

11. April 2018

Moving within the web

What does a move on the web mean? If you consider the one-off steps in such a process, every move will pay off. Pages that should be strategically polished, faster and more user-friendly require preparation.

18. February 2018

Facebook

What does the change in Facebook strategy mean for your customers? The topicality of the newsfeed is in the hands of the user. As a company, your own fans can intervene. But how many will answer the call?

27. June 2017

#tag

Hashtags (#) allow you to search and find (shared) moments on the platform of your choice. They tell of assignments for selected information (visual, audiovisual, textual). # always tell about you (target group).

16. May 2017

Networking

Networking is the same for everyone. Democracy demands something like that, or was it digital agenda Europe? In order to achieve this, we can neither treat all users equally nor ignore the fact that data streams have the same effect. But their significance is anchored in geopolitical weighting.