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21. August 2021

Peace & comfort

In the digital area, peace and comfort means understanding the user, the target group. Depending on the corporate strategy and goals, a website represents the “home base” itself; being the first contact point for information. The extent to which the information itself may be good, meaningful or correct ist not discussed here.

11. July 2021

Conservation-Tax

I had stimulating conversations with many colleagues on the subject of cultural decay in cities and villages (vacancy) – the future solution is “preservation tax”. This is only possible from now on and the idea does not claim to be applicable as aid packages for existing empty centers as we perceive them from all cities in Europe, but especially here in Germany. As the dying of the cities and the shattering of village and social structures.

28. June 2021

Team

Supposedly you can do more in a team. Supposedly you are more successful together. But what clout a team has depends mainly on its composition (motivation) to do it.

Findet man sich in einem coolen Projekt wieder und weiß eigentlich gar nicht wie man dazu gekommen ist, kann das zwei Optionen beinhalten.

22. May 2021

Teaching

I have rediscovered teaching for a few months. Since then, many exciting things have happened at the Vienna Advertising Academy, course for market communication.

The Vienna Advertising Academy is a unique facility in the context of Wifi and the City School Council.

4. April 2021

Rental website

There are many ways to get your own website. Some providers offer do-it-yourself construction kits, others actively help with the creation (if content is available), others support the creation of content. Depending on the offer and contract, rental websites are certainly just as useful as construction kits.

4. March 2021

Encouragement?

Encouragements should provide a different point of view. Encouragement should motivate, sow courage. People who encourage (entrepreneurs) are people who drive movement. Encouragements are cool. Encouragements are casual. Encouragers see new ways where others give up. Encouragements are strong. We are encouragers.

1. February 2021

C exponent 3

The Kreativwirtschaft Austria (KAT) supports creative professionals in Austria. As part of the C exponent 3 coaching, a selected choice of entrepreneurs from every federal state is offered a strong network of creative people. I was there as an entrepreneur from Burgenland.

3. January 2021

New perspectives

If you change an existing system, new perspectives (or a breath of fresh air) are essential. This is often perceived as an attack by the existing “architect” or team. Furthermore, without knowing the previous steps and evaluated options, sensitivity is often not enough.

9. December 2020

Correct thinking

What does correct thinking mean in times of upheaval and change? The entrepreneur is always aware of being influenced by external factors, by the change that time brings me. In my opinion, this is necessary for survival in the classic example of digitization (transformation, optimization of processes, etc.).

8. November 2020

Social competence

Social competence is often seen as an important success criterion for professions outside of the technology-oriented world, digitalization. However, if you want to be successful, it is important to deal consciously with it, especially when it comes to transformations or positive changes.